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Travel & Tourism industry news. A Service by Greek Travel Pages (gtp)
 

SETE: ‘Gastronomy Destinations’ Initiative to Promote Greece’s Culinary Tourism

Greece's culinary tourism offerings will be promoted through “Gastronomy Destinations”, an initiative launched by the Greek Tourism Confederation (SETE) and the Greek Gastronomy Guide.

Quality, Stronger Capacity Tops Greek Accommodation Body SETKE Agenda

Increasing room capacity, introducing a new hotel rating system, and laying out quality standards topped the agenda of SETKE's annual conference.

SETE Empowers Greek Tourism in Brussels

The Greek Tourism Confederation (SETE) recently visited Europe’s decision-making center, Brussels, to highlight the significance of Greek tourism.

SETE in Brussels – Greek Tourism ‘Speaks Out’ in European Parliament

The European Parliament on Tuesday was informed of the strength, resilience and prospects of Greek tourism, as well as the challenges impending its future.

‘Marketing Greece’ Presents its Vision to Hoteliers in Cyprus

Marketing Greece CEO Ioanna Dretta recently presented the company's vision for Greek tourism during the annual conference of the Cyprus Hotel Managers Association.

Interview – Yiannis Retsos: SETE will Give Greek Tourism a Voice in Brussels

SETE President Yiannis Retsos is setting the bar high and moving beyond Greek borders to highlight the importance of Greek tourism.

South Aegean Region Aims to Build Upon Tourism Success of 2017

Far-reaching media strategies and investments in infrastructure upgrades continue to form the South Aegean Region’s tourism policy for the year ahead.

‘Wanderlust Greece’ Campaign to Reveal the ‘Secrets’ of Athens

Marketing Greece’s digital campaign "Wanderlust Greece" continues to explore the country and now intends to reveal the "secrets" of Athens.

South Aegean Region Crowned ‘Best Creative Destination’

The South Aegean Region has been awarded as the “Best Creative Destination” at the Creative Tourism Awards 2017 for its digital campaign “Aegean Islands Like No Other”.

Digital Marketing Workshop Offers Thessaly Tourism Pros Know-how

Thessaly's tourism professionals had the chance to gain valuable insight into digital practices and the use of social media during a workshop recently held in Volos.

Marketing Greece Presents its Next Steps to Support Greek Tourism

Marketing Greece will focus on improving the demand for the Greek tourism product to attract greater visitor spending and overcome seasonality.

Spain’s ‘La Razón’ Highlights Chios’ History and Link to Homer

Chios was recently highlighted in a double-page feature of Spanish newspaper "La Razón" for its eventful history and link with ancient poet Homer.

South Aegean Islands ‘Star’ in the International Media

A number of journalists representing major international media outlets visited Greece between January and June 2017 to discover the South Aegean islands.

New Campaign Suggests ‘A Second Serving of Greek Summer’

Aiming to extend the tourism season in Greece, Marketing Greece launched an online campaign inviting people to have “a second serving of Greek summer”.

South Aegean Region Launches New Campaign to Promote Kos

The South Aegean Region is launching a new campaign to promote Kos as a tourism destination, following last week’s strong earthquake.

Astypalea Makes Headlines in German, Austrian Media

A feature on the island of Astypalea by dpa International was republished by German and Austrian media and reached millions of readers.

Marketing Greece Appoints Ioanna Dretta as CEO and Managing Director

Marketing Greece, the private marketing company for Greek tourism, has appointed Ioanna Dretta as its new CEO and Managing Director.

Italian Media Make a Case for Athens City Break

Leading Italian media with four extensive feature articles brand Athens an exciting ‘new’ cultural destination worth rediscovering.

Lesvos Hoteliers Demand Emergency Measures to Save Island Tourism

Lesvos hoteliers are calling for emergency measures to give the island a boost following the negative impact of the refugee crisis on local tourism.

Thessaly Region Campaign Takes Off in Full Force

An integrated marketing plan for Thessaly that aims to strengthen the region's brand and attract visitors from new markets was presented recently.