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Greece's latest tourism industry news by Greek Travel Pages

Survey: Tourists Consider Athens a ‘Must-see’ Destination

Tourist satisfaction towards Athens’ tourism product increased in 2022 with visitors labeling the city as a “must-see destination”.

Gentrification of Athens Taking Toll on SMEs, Standard of Living

The gentrification of Athens over the last few years is impacting the life of residents and the viability of businesses, says a GSEVEE study.

Demand for Luxury Villas in Greece on the Rise

Demand for luxury villas in Greece is increasing as more travelers seek privacy, security, high-end amenities and location.

Dozens of Infrastructure Projects to Take Greek Tourism into New Era

One billion euros in infrastructure projects, including ports, marinas and ski resorts, are set to take Greek tourism into the new era.

Greece Taps into Digital Innovation to Enhance Tourism Experiences

Tapping into digital innovation to enhance the tourist experience is a top priority for the Greek Tourism Ministry.

Demand for Airbnbs in Greece to Remain Robust in 2023

Demand for Airbnbs in Greece is expected to remain strong this year on the back of a positive 2022.

Study: Attica Region Accounts for Largest Share of Airbnb Activity in Greece

The Attica region accounts for the largest share of short-term rental activity in Greece, according to a study by KEPE.

EU Court Says Airbnb Must Share Rental Data with Tax Authorities

The European Court of Justice recently ruled that Airbnb-style STR providers must share rental data with tax authorities.

Housing Becoming a Problem in Greece

Greece is among the countries in Europe with the highest number of empty apartments.

Athens Center May be Exceeding its Tourism Carrying Capacity, Study Warns

A new study has Greek hospitality professionals wondering if Athens is beginning to reach its limits in terms of its “carrying capacity” as a tourism destination.

HoReCa: VAT, Energy Costs Hurting Greece’s Hospitality and F&B Businesses

Greece’s hotels and F&B venues stress that rising energy costs and high value-added tax charges are hurting the sustainable development of the HoReCa industry.

EU Sets New European Agenda for Tourism

A new European Agenda for Tourism includes a series of proposals to help member states and stakeholders make the tourism sector more sustainable, resilient and digitalised by 2030.

Greek Hotels a Big Part of Greece’s Tourism Success in 2022

The hotel sector contributed greatly to Greece’s tourism success in 2022, according to the Hellenic Chamber of Hotels.

AirDNA: High Demand for Airbnbs in Greece

Greece was one of the three countries in Europe to post an increase in Airbnb demand in October, according to analytics firm AirDNA.

Greek Hoteliers See Big Challenges Coming in 2023

Greek tourism may have seen more revenue than expected this season, but the country’s hoteliers are bracing themselves for challenges in 2023.

Autohellas: Historical High for Turnover, Profitability in First 9 Months of 2022

Greek car rental company Autohellas has announced a new historical high for the Group, both in terms of turnover and profitability, for the first nine months of 2022.

Greece in Top 10 EU Countries with Most Tourist Beds in 2021

Greece was among the Top 10 countries in Europe with the highest number of tourist beds in 2021, according to data by Eurostat.

Study: Airbnb Listings in Athens at 12,000

There are a total of 12,000 Airbnb listings in Athens with 31% of owners getting super positive reviews, found a study released by analytics firm Tourix.

SETE: Strategy to Better Shape the Future of Athens Tourism

The Greek Tourism Confederation (SETE) has an ambitious plan to further develop tourism in Athens and in the wider area of the capital (Athenian Riviera and Argosaronic islands).

Autohellas Finalizes Acquisition of Hertz Franchisee Partner in Portugal

Greek car rental company Autohellas announced that the acquisition of 85.60% of the share capital of Portuguese company “HR Aluguer de Automóveis S.A.” has been finalized.