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Greece's latest tourism industry news by Greek Travel Pages (gtp)

Coca–Cola Teams Up with Marketing Greece to Promote Greek Gastronomy

Marketing Greece and Coca-Cola have joined forces to promote Greek gastronomy as an integral part of the travel experience.
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Ioanna Dretta: Greece can win in the new era of tourism

On occasion of International Women’s Day, women in Greek tourism have been invited to tell us what the greatest challenge is for the industry in the post-Covid-19 era.

Greece Can Count on ‘Friendly Taxation’ to Boost Tourism

Implementing an attractive tax policy can a go a long way towards boosting tourism to Greece, say finance and tourism experts.

Greece to Roll Out 2021 Tourism Strategy Based on New Digital Tools

The Greek National Tourism Organization's 2021 tourism strategy will include the complete revamp of the "Visit Greece" website and upgrade of a number of other digital tools.

Campaign Invites the Greeks to Discover… Greece!

Aiming to boost domestic travel, Marketing Greece has launched a campaign that introduces Greece's popular and lesser-known destinations to Greek travelers.

‘Grand Walk of Athens’ Project to Enhance the City’s Tourism Identity

Tourism stakeholders and urban development experts anticipate that the 'Grand Walk of Athens' project will further enhance the city's tourism identity.

Marketing Greece Presents an ‘Endless Greek Summer’ for Domestic and Int’l Markets

Marketing Greece has announced the new "Endless Greek Summer" campaign that targets both domestic and international travelers.

SETE Slams Misleading Reports About New Greek Tourism Campaign

The Greek Tourism Confederation (SETE) has shot down claims relating to the new campaign for the promotion of Greek tourism - “Greek Summer is a state of mind”.

Greek Summer is a State of Mind: New Tourism Campaign for Greece

"Greek Summer is a state of mind... This year, enjoy your Greek summer wherever you are." - This is the message that Greece will send out to the world this season.

Greece to Present New Tourism Campaign on Thursday

Greece's new tourism campaign will be presented on June 4 in Athens and in the presence of Greek PM Kyriakos Mitsotakis.

Marketing Greece Unveils New Digital Journeys Through #GreeceFromHome Initiative

The upgraded Discovergreece.com travel platform, powered by Marketing Greece, reveals new digital journeys to Greek destinations through the #GreeceFromHome initiative.

Athens’ Radisson Blu Park Hotel Clinches Award for its Conference Venues

The Radisson Blu Park Hotel in Athens was honored for its conference venues and high-end services at the Greek Hotel of the Year Awards 2020.

Synergies at Forefront of Marketing Greece 2020 Action Plan

Coordinated actions and public-private partnerships are at the top of private Greek tourism promotion body Marketing Greece’s 2020 strategy.

Marketing Greece: More Digital Campaigns and Partnerships for Greek Tourism in 2020

More digital campaigns and partnerships with local tourism stakeholders are included on the agenda of Marketing Greece for 2020.

Marketing Greece’s ‘Oh My Greece’ Digital Campaign Reaches 5 Million Views

Marketing Greece has successfully completed its “Oh My Greece” digital campaign, which has reached a total of 5 million views since its launch.

Marketing Greece Forms a New ‘Tourism Alliance for Rhodes’

Marketing Greece has joined forces with Rhodes’ tourism professionals aiming to promote the island through a new modern digital campaign.

Marketing Greece’s Tourism Partnership for Chania in Full Swing

A digital campaign for Chania, Crete, is among the actions of Marketing Greece's “tourism partnership” for the destination's promotion.
Ioanna Dretta, CEO Marketing Greece
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Key Tourism Figures 2019: Ioanna Dretta, CEO, Marketing Greece

Marketing Greece CEO Ioanna Dretta shares her vision for Greek tourism and highlights its important role for society and the country's economy.

Marketing Greece Pushes for Zero Waste Tourism Policies with ‘Opa’ Campaign

Marketing Greece has launched a new campaign urging tourism enterprises and organizations to say “opa” to environmentally harmful practices and adopt zero waste policies.

SETE: Greek Tourism Needs Effective Destination Management Plan

The management of Greece's tourism destinations was among the issues discussed during a meeting of SETE representatives with Interior Minister Panagiotis Theodorikakos.