ITB Berlin’s Digital Companions for 2024 Expo Have New Features
Visitors, exhibitors and the media at ITB Berlin 2024 are sure to have a successful visit thanks to the tourism event’s digital companions, according to the expo’s organizer Messe Berlin.
Scheduled to run March 5-7, ITB Berlin 2024 will take place on the Berlin Exhibition Grounds in Germany.
This year, the expo’s mobile app with many useful features is again available to attendees. Also, the platform ITBxplore has been further developed for the laptop and equipped with a range of new features.
ITB app: mobile companion for a successful trade show visit
The ITB mobile app provides comprehensive information, ranging from an exhibitor list to hall plans, and enables seamless integration of personal data for efficient networking.
Among the app’s main features are a product list, job openings, a speaker list, a bookmarking and memo function, a QR code generator for networking, a ticket wallet and a selfie camera. Content is available in either English or German.
The ITB app can be obtained from the App Store or the Google Play Store ahead of the show and will be available for downloading soon. Four simple steps are all it takes to use the app. After downloading the app, registering and synchronising their data on ITBxplore, users can explore all the functions the app offers.
Users who previously installed the ITB app on their smartphone in 2023 can simply download the latest version. More details are available by visiting ITB App.
ITBxplore: Innovations for networking
Launched in 2023, ITBxplore once again offers users an innovative, digital platform at their fingertips for networking and research.
In the run-up to ITB Berlin they can navigate the exhibitor portfolio, plan their visit to the ITB Berlin Convention and schedule appointments. After buying a ticket to ITB Berlin or obtaining accreditation, users can create a free personal profile on ITBxplore, giving them access to all functions.
As well as tried and tested features, users can look forward to many innovations this year – including an optimised diary management tool in the Communication Center, additional diary functions that link to Outlook, and simplified functions for requesting and confirming dates. Updating a profile is easier now too. Based on a user’s own personal interests, the system suggests tailored business contacts.
The ITBxplore experience is all about networking. Users can make their profiles visible, search for exhibitors, and engage with them and other attendees through the online chat.
Exhibitor lists and product highlights provide a comprehensive overview of the global markets and products at ITB Berlin 2024. The hall plan makes planning easy and pinpoints the stands of individual exhibitors.
The program section under ITBxplore lists a wide range of events, including the official ITB Berlin Convention program. During the 2024 convention, leading speakers from business, science and politics will discuss the industry’s current and future challenges on 4 stages with a total of 17 theme tracks and more than 24,000 attendees.