Hyatt to Debut Zoëtry Wellness & Spa Resorts Brand in Greece
Hyatt Hotels Corporation on Wednesday announced that a Hyatt affiliate has entered into a management agreement with AF Partners to expand the Zoëtry Wellness & Spa Resorts brand of the Inclusive Collection to Greece.
The luxury resort will open in Halkidiki in mid-2024 and is expected to bolster Hyatt’s continued luxury brand growth in Europe’s leading travel destinations.
“We are thrilled to announce plans for the thoughtful expansion of the Zoëtry Wellness & Spa Resorts brand into Greece, a market that is ripe with opportunity for the personalized all-inclusive experience the brand is known for,” said Javier Coll, group president, global business development & innovation, Inclusive Collection, Hyatt.
A new boutique, all-inclusive resort, the Zoëtry Halkidiki will mark the second Zoëtry Wellness & Spa Resorts property in the Inclusive Collection, part of World of Hyatt European portfolio.
Located in the vicinity of Sani, the resort will be perched cliffside offering sweeping views of Mount Olympus and the surrounding Aegean Sea’s crystal-clear waters.
A panoramic lift will provide guests with exclusive access to the beach directly from the resort, providing a unique experience for the brand’s discerning travelers.
Designed for a relaxing and meaningful experience, the luxury resort will feature 105 rooms and suites, including swim-out options.
The resort will also include a world-class Zoëtry spa, a gym, a beachfront pool, two gourmet à la carte restaurants, one buffet and three bars and lounges.
“As Greece’s tourism industry rebounds, we are seeing increased demand for all-inclusive resort experiences both from guests and from developers who understand the appeal and opportunities of the Inclusive Collection’s brand promise,” said Carlos Paredes, director of development, EAME, Inclusive Collection, Hyatt.
The Inclusive Collection is a global portfolio of distinct, luxury all-inclusive resort brands that is part of World of Hyatt.
“We are pleased by these plans to expand the Zoetry brand’s footprint with AF Partners, an expert in strategic development in the region,” Paredes added.
Moreover, as part of the brand’s signature Endless Privileges concept, Zoëtry Halkidiki guests will enjoy amenities such as finely appointed accommodations, no check-in or check-out times, gourmet cuisine, unlimited top-shelf spirits, 24-hour concierge, cultural enrichment activities, and more.
The planned 2024 opening of Zoëtry Halkidiki is expected to bolster Hyatt’s brand presence in Greece, which currently includes Grand Hyatt Athens, Hyatt Regency Thessaloniki, AluaSoul Zakynthos, the recently opened Dreams Corfu Resort & Spa, and Magma Resort Santorini, part of The Unbound Collection by Hyatt.