World Travel Market (WTM) London recently announced that it will be open for “business as usual” at ExCeL expo center during November 2-4, 2020.
Reed Exhibitions, the organizer of WTM London, made the announcement during Global Exhibitions Day (GED) 2020, a worldwide celebration of the exhibitions industry. GED began in 2016 dedicated to acknowledging the power and impact of trade and consumer events. The event is always held on the first Wednesday of June and, this year, took place on June 3.
Due to the devastation caused by the global COVID-19 pandemic, GED2020’s message was: “Exhibitions are key to rebuilding economies”.
“Exhibitions are a huge part of the global effort to drive business growth and economic recovery… Now, more than ever before, WTM London will be so important to restarting the global travel and tourism industry, on which the livelihoods of so many people depend,” said WTM London Senior Exhibition Director Simon Press.
As the COVID-19 pandemic is evolving daily, future updates on the show will be shared with WTM’s exhibitors, partners and media.
“It’s also essential to highlight that the safety and wellbeing of our guests remains our highest priority and we will continue to follow the advice of the UK Government and Public Health England,” Press added.
ExCeL London, which hosts WTM London every November, is also supporting Global Exhibitions Day and its partners are using the event to push the message out to delegates that WTM London will go ahead this year.
“The value of exhibitions to kick start business, inspire young people and support economies cannot be underestimated. Events at ExCeL generate £4.5bn in economic impact and support over 37,600 jobs every year,” said James Campion, Head of Exhibition Sales at ExCeL.
According to Reed Exhibitions, around 50,000 senior travel industry professionals, government ministers and international media visit ExCeL London every November for WTM London, generating over £3.71 billion in travel industry contracts.