Thessaloniki Aiming to Attract Dutch Holidaymakers in 2019
Featuring as the “honored Greek destination” during the annual Vakantiebeurs tourism show held in the Netherlands, last week, Thessaloniki is winning over all the more Dutch holidaymakers, with forecasts for 2019 indicating an upward trend.
According to the Thessaloniki Tourism Organization, which participated in Vakantiebeurs together with the Halkidiki Tourism Organization, approximately 900,000 Dutch travelers visited Greece in 2018, with pre-booking data reflecting a rise of flows to Thessaloniki, Halkidiki and Pieria in the year ahead.
According to statistics released by Makedonia Airport, the Netherlands were among the top 10 emerging markets for the 2010-2017 period, with Halkidiki alone welcoming 14,000 Dutch travelers in 2016, 20,000 in 2017 and 25,000 in 2018, recording 8 percent average growth rate per year.
Additionally, according to TTO analysis of Vakantiebeurs data, one in 10 Dutch travelers who visited Greece, last year, may choose to visit Thessaloniki in the immediate future.
TTO representatives at the Vakantiebeurs 2019 presented tourism options available in the northern port city and wider region with particular emphasis on cycling, trekking, camping and culture, while underlining the importance of Makedonia Airport in facilitating direct access.