Tourism marketing agency Mindhaus, a subsidiary of V+O Greece, has undertaken the task of designing and developing the marketing and communication strategy of Euphoria Retreat, a luxury wellbeing destination spa due to open its doors in Mystras near Sparti.
Mindhaus also supports Euphoria Retreat’s marketing department and coordinates the communication with promotion agencies abroad.
Furthermore, Unlimited Creativity, also a subsidiary of V+O Greece, is responsible for the center’s branding strategy.
Founded by Greek entrepreneur Marina Efraimoglou, the Euphoria Retreat will open its doors in May 2018 and will operate year-round to offer holistic wellness retreats.
Part of the Healing Hotels of the World group, the Euphoria Retreat will consist of 45 rooms and suites as well as communal areas designed based on the five Taoist elements – fire, earth, metal, water and wood. It will be offering holistic treatments, alternative medicine, yoga, physical and mindfulness exercises.