Air France-KLM‘s loyalty program Flying Blue is changing and as of April 1, 2018, will offer more simplicity and flexibility, a clearer reward scale and additional options in the use of Miles.
“Adapted to simplify our members’ experience and increase our attractiveness, the new Flying Blue program will support our commercial offensive, as well as our strategy to personalize customer service,” said Jean-Marc Janaillac, chairman and CEO of Air France-KLM.
According to an announcement, for each euro spent with the new Flying Blue program, Ivory, Silver, Gold and Platinum members will receive 4, 6, 7 and 8 Miles respectively (excluding taxes and fees). The number of Miles earned will no longer depend on the distance flown between origin and destination, on flights marketed by Air France, KLM, HOP! or Joon.
In addition, customers will be able to earn Miles when purchasing additional services, such as an A la Carte Menu on board an Air France flight or reserving an Economy Comfort seat on a KLM flight.
Furthermore, booking Award tickets (plane tickets purchased in Miles) will no longer be limited per flight but offered until the last seat available for sale.
Moreover, the new Miles & Cash option will allow Flying Blue members to pay up to 25% of Award tickets in cash. These changes will be effective as of June 2018.
Flying Blue is also introducing the Experience Points (XP), which will be calculated according to the type of flight (domestic, medium-haul or long-haul) and the travel cabin chosen by the customer.
As of April 1, 2018, Flying Blue accounts will be automatically updated.
The Flying Blue program currently counts 15 million members, 39 airline partners and more than 100 non-airline partners. For more information visit the website, explorefurther.flyingblue.com.