In its second year, the Greece Tourism Awards will identify and reward excellence in the tourism industry.
One of this year’s judges, Dimitrios Diamantis, MBA director Les Roches International School of Hotel Management, Switzerland, underlines the strongest advantages of the Greek tourism product: hospitality, quality of accommodation, diversity and innovation.
According to Mr. Diamantis, these strong advantages are placing the Greek tourism product in a unique position.
“The recent efforts to promote the diversity of Greek tourism has generated a significant demand both in Europe and Asia,” he explains.
“China, for example, seems to be expressing a dynamic interest, which may emerge as a pattern.”
His evaluation of the nominees for this year’s tourism awards will focus on innovation, strategy, services offered, pricing policy, sustainability and competitiveness.
See the members of the judging committee here.
Organized by Boussias Communications and Hotel & Restaurant magazine, the event’s award categories are: Strategy and Innovation, Customer Experience, Specialty Offering, Gastronomy, Facilities & Architecture, Digital & Social Marketing, Travel & Transportation, Branding – Public Relations & People Strategy, Technology and Sustainability & Operations.
The judges will assess projects and practices for innovation, quality, return on investment and strategic importance.
Press here for participation terms and award categories (in Greek). The entry deadline for the 2015 awards has been extended to January 30. The ceremony will take place in March.
The Tourism Awards are held under the auspices of the Greek National Tourism Organization. GTP is a main communication sponsor.