More changes are required to EU visa rules for the European tourism industry to reach its full potential, according to the European Travel Commission (ETC).
A European Parliament report on overtourism is warning that if tourism flows continue to increase on Santorini, the island will suffer dire consequences.
Unless Europe is competitive in terms of tax and regulatory regime, destination appeal, perceptions of value and visa facilitation, its tourism growth will continue to lose out, according to NET, the Network for the European Private Sector in Tourism.
A Memorandum of Understanding was recently signed on the continuation of TOURISMlink, a European initiative aimed to create a link between smaller local tourism enterprises to improve their competitiveness in today’s digital marketplace.
