Athens Airport Invites Passengers to Shop, Get Discounts and Win Prizes
Athens International Airport (AIA) has launched a new promo campaign, centered around the evocative Greek word “Euphoria”, which aims to bring to life the essence of Greece in every aspect of airport shopping and dining.
Dubbed “Feel the Shopping Euphoria – Pair & Win”, the campaign merges Emirates’ premium world-class travel experience with the Hellenic Duty Free Shops and looks to create positive airport experiences, intertwined with the vibrant themes of living, eating, tasting, and traveling.
Until late March, passengers traveling on Emirates – the “Euphoria Airline” – will receive discounts at Hellenic Duty Free Shops – the “Euphoria Stores”- and have the chance to win a round-trip Athens – Dubai ticket and also a 500-euro gift voucher for the Airport Agora.
“Together, we aim at creating unforgettable journeys, inviting the traveling public to experience the ‘Euphoria’ state-of-mind while traveling through our airport,” AIA Communications & Marketing Director Ioanna Papadopoulou said.
“Live, feel, taste!”
“Feel the Shopping Euphoria” promises to elevate the travel experience, interlacing the luxury of Emirates’ flights with the rich cultural tapestry of Greece, available exclusively at Athens International Airport with the evoking shopping experience of Hellenic Duty Free Shops among the most recognizable brands, well-known Greek deli and beauty products, unique Greek concepts and International boutiques.
Passengers traveling from Athens with Emirates from the first quarter of 2024 (January 10 to March 31) are invited to participate in the exclusive offer: upon making any purchase at Hellenic Duty Free Shops and their fashion boutiques in the Non Schengen area of Athens Airport, they will receive a 10 percent discount on their shopping (excluding tobacco, alcohol products, and products on discount/offer).
Moreover, by scanning the QR Code at the shop cashiers, passengers enter the monthly draw for an Athens – Dubai round-trip ticket for 2 with Emirates and a 500-euro gift voucher for the Airport Agora.
“Through the ‘Feel the Shopping Euphoria’ activity, we provide our passengers traveling from Athens with a unique opportunity to enjoy unique benefits, while enjoying Emirates’ travel experience, coupled with an enhanced taste of Greece,” said Ibrahim Ghanim, Emirates’ Manager for Greece and Albania.
Emirates has been operating services in the Greek market since 1996.
On her part, Hellenic Duty Free Shops CEO Maria Ioannidou said Avolta and Hellenic Duty Free Shops aim to make travelers happier by offering them a unique experience through every moment of their journey.
“We are committed to create extraordinary experiences that help travelers enjoy, explore, and experiment before their final destination, and take the best of Greece as a last memory on their way back,” Ioannidou said.
More info about the new campaign can be found here.