Attica Region Wins 5 Awards for Video Tourism Campaign

Photo source: @Athens  Attica

The Region of Attica has won five awards for the video tourism campaign it launched in 2020 to promote the area’s destinations and thematic experiences.

Aiming to promote its campaign to to as many markets possible and attract more foreign travelers to Attica, regional authorities took part in a total of 13 festivals organized by CIFFT – the International Committee of Tourism Film Festivals.

The region competed with its three main campaign videos titled “Intergenerational”, “Kukuvagia” (The Owl) and “Glaros” (The Seagull) that promote Attica’s culture, gastronomy, coastline, museums and islands. Another eight thematic videos of the region, promoting religious tourism, family holidays, MICE, luxury travel, culture, activities, sailing and cruise trips, were also in competition.

Attica scoops five awards

Following its participation in 13 film festivals, the region received the following five honors:

• Best in Concept award – ART&TUR  International Tourism Film Festival, Portugal
• Gold Award – Tourism Destination / Regions – International Tourism Film Festival, Turkey
• Gold Medal – New York Festivals, US
• Official Selection – Silafest 2021, Serbia
• 3rd Prize – Tourism Destinations/Region- The Golden City Gate (ITB), Germany

“These significant distinctions are the best reward for our efforts to make Attica a top tourism destination. We continue to implement a strategy that aims to highlight Attica as a destination that offers multiple possibilities, all 365 days a year,” Attica Governor George Patoulis said.

Attica’s videos were created by Steficon and IndigoViewProductions.

Created in 1989,  CIFFT every year brings together the world’s best tourism film festivals from four continents for the CIFFT Circuit.

In partnership with its endorsers, the World Tourism Organization, the European Travel Commission, the Caribbean Tourism Organization and the Centro America Tourism Association, CIFFT works to encourage tourism destinations to achieve excellence in promoting their products, services, and locations through videos.