Amadeus and International Airlines Group (IAG) recently partnered and announced their commitment to drive advanced travel retailing through the New Distribution Capability (NDC).
Through the agreement, content from IAG operators, including British Airways, Iberia, Aer Lingus and Vueling, will be made available for travel sellers, agents and corporations through the Amadeus Travel Platform via Amadeus’ NDC-enabled solutions.
British Airways and Iberia NDC connections to Amadeus are targeted for the second half of this year, with Vueling following in 2022. Further information about Aer Lingus implementation is expected to follow in due course.
According to Amadeus, the agreement is another milestone in its strategy with IAG to embrace digital retailing practices. It allows for an improved user selling experience and access to current and future personalized offers such as Additional Price Points (continuous pricing).
“NDC and the integration in the Amadeus Travel Platform will equip IAG to reach our industry’s new opportunities and meet changing traveler needs head-on,” said Javier Laforgue, Executive Vice President of Airline Distribution & Content Sourcing at Amadeus.
Both companies have already started to work on the integration of IAG’s NDC content into the Amadeus Travel Platform. This will ensure that agents worldwide will be able to search, compare, book, and service IAG NDC content in one merged display through their go-to Amadeus solution.
“This agreement once again reinforces the value of our technology and collaborative approach across the industry to bring NDC to scale,” Laforgue added.