Iconic Red Bus to Feature at WTM London 2019

An iconic red London bus will take center stage in the UK and Ireland section of WTM London 2019, the leading travel exhibition, which will be held from November 4-6.

Buyers looking to include unique tours of the capital in their itineraries will be invited to step aboard.

The traditional Red London Routemaster bus was built in the late 1950s and 60s and, despite being taken out of service in 2005, it remains a London icon.

The iconic red bus is being brought onto the exhibition floor by new stand-alone exhibitor Afternoon Tea Bus Tour. The tour company is run by B Bakery, who are specialists in the quintessentially British afternoon tea tradition.

Five years ago, B Bakery fashioned the notion of combining its central London based fine patisserie with a sightseeing bus experience.

“We’re inviting people to hop on our bus to give them a flavour of what we do…Every day, tourists with full pre-determined itineraries pass our patisseries, so at WTM London, we’d like to meet tour companies in order to become a regular part of sightseer’s schedules,” B Bakery Managing Director Cedric Bloch said.

Although best-known for the afternoon tea tour, the company offers other options, such as a 4th of July theme for US tourists, gin tours and private hires.

An afternoon tea experience on a boat on the River Thames has recently been added.

World Travel Market 2018, ExCeL London. Photo Source: WTM London

“The Afternoon Tea Bus Tour is a great example of an established company looking to grab a bigger slice of the growing tourism market. WTM London exhibitors come up with bigger and more unique ideas for stands each edition and we’re looking forward to welcoming a 1960s London Routemaster to our 40th year,” said WTM London Director Simon Press.

Visitors can find out more about the Afternoon Tea Bus Tour on stand UKI400.

The Greek Travel Pages (GTP) is an official media partner of WTM London 2019.