Tool has developed and designed a fully refurbished website focusing on the hotel’s quality features and communication with its target group.
“The new website of the Kamari Beach Hotel is live! Its style combines fresh and pop elements, with emphasis on design, that highlight the renewed personality of the hotel and communicates the experience visitors will feel when visiting the hotel. Its blog is also an interesting guide to Santorini and its comes with an experiential approach,” the company said in an announcement.
The “Blog” module strengthens the brand identity, increases the interaction with website visitors, communicates important news and hotel offers, and improves the website’s search engine rankings.
In the context of optimizing the website, the principles of Search Engine Optimization have been implemented in order to ensure that the website appears as high as possible on the popular search engines (Google, etc.).
All of the above are part of the overall strategic digital marketing model applied to Kamari Beach Hotel Santorini, through Google Ads Campaigns, Social Media and Email Marketing services.
Tool has over 15 years of experience in providing integrated digital services in three basic directions: web design and development, application development and digital marketing, with an important portfolio in tourism and culture sector.