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Alitalia Speeds Up its Turnaround, Aims for Profitability By 2017


Alitalia recently unveiled a series of customer service enhancements that will improve the travel experience for air passengers. The national airline of Italy also confirmed that its three-year business plan was on track for profitability by 2017.

Alitalia_4The Chairman of Alitalia, Luca Cordero di Montezemolo, and Vice Chairman of Alitalia and President and Chief Executive Officer of Etihad Airways, James Hogan, on October 13 revealed the details of a range of new initiatives that will be introduced in the next few weeks.

Two new long haul destinations, the first chauffeur service for business travellers, the opening of new VIP lounges and the refurbishment of existing ones at airports, new cabin interiors and Internet and e-mail connectivity on board, as well as a focus on improving customer service at Fiumicino airport, are the highlights that were announced.

“Our performance is in line with the business plan. And, for the first time since 2009, the load factor for the quarter exceeded 80 per cent and we are on track to meet our objective of reaching profitability by 2017”, Chairman Luca Cordero di Montezemolo said.

“We are announcing today two new destinations in Latin America, new services for business customers, significant investment in ground services at Fiumicino airport and an aggressive program to improve the medium-haul fleet.”

“These will be introduced shortly and will help to transform the travel experience for customers flying with Alitalia”, the chairman added.

Alitalia will start flights from Rome Fiumicino to Santiago in Chile from May 2016, and to Mexico City from June 2016. With the two new services, Alitalia will operate five Latin American routes and a total of 10 in the Americas, consolidating its leadership on the transatlantic routes from Italy.

“Together we have come a long way. Alitalia is ascending but it still has challenges and to maintain momentum we need to accelerate cultural and operational change at every level within the company”, Vice Chairman James Hogan said.

“Being part of Etihad Airways Partners will help Alitalia succeed in its drive to profitability and with market confidence growing, its customers will have much to look forward to and experience in the next six months and beyond.”

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