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Institute of Tourism Research Study Shows Economic Importance of Tourism Sector

The reduction of the current account deficit by nearly 2 billion euros during the first 11 months of 2004 underscores the leading role the service sector, or at least part of it, can play toward balancing Greece's international transactions, according to the latest report of the...

Travelers Demand More and More from Hotels, Including Bath Fixtures

Trendwatching.com - an Amsterdam-based independent trend agency that uncovers global consumer trends - says that the desire for a more luxurious "home away from home" has become a popular global trend.

Secrets to Perfect Business Travel

A business travel survey has revealed a magic formula for the perfect business trip: a direct flight, flat bed, in-flight Blackberry, a friendly face at the airport, language lessons, online booking, e-tickets, flying alone, an iPod, high-speed Internet access, a power shower, a...

Greece’s Major Tourism Markets Depend on Internet Use

Germany and the UK, two markets that make up more than half of all arrivals to Greece each year, have become very dependent on online travel. The German online travel market alone has multiplied in the past two years, outpacing the rest of Europe, according to a new report...

Annual ABTA Report Promotes Greece and Athens City Breaks

Positive remarks for Greece in general and Athens in particular were included in the recent annual report of vacation preferences formulated by the Association of British Travel Agents. For 2005 vacation possibilities, the association reminded members of the efforts carried out...

Hotel Occupancy Rates Drop

November 2004 saw a considerable decline in occupancy at Athens hotels of all categories, compared with the same month in 2003, according to the Attica Hotel Association. In some categories, the drop exceeds 25 percent.

Senior Travel Highly Profitable for Destinations

Youthful elderly people in Greece, especially when they have a satisfactory pension, are beginning to change the traditional image. They now have a social life as they go to the theater or the cinema frequently, they meet friends for meals, and they travel - to the extent that...

Initial Indications for 2005 Tourism Not Especially Optimistic

Members of the Association of Greek Tourism Enterprises say the initial indications for 2005 do not justify any special optimism and that unless the government speeds up its promised tourism projects, Greece will not be able to take advantage of the successful holding of the...

Optimism for Tourism Arrival Increases

Some local tourism professionals, but not all, foresee yet another unhealthy year for Greek tourism because of a weak dollar and stagnant European economies, all of which they say would offset any gains expected from the country's successful holding of last August's Athens Olympics.

Implementation of Announced Tourism Development Measures Imperative

Europe's tourism specialists seem to be coming around to the view that the era of Greek improvisation is over and that a long-term strategy is evolving. "In 2005, you will see the first recovery signs, but the significant rise will come in the next few years when the results of...

Get Ready for Arrivals from China

Sui Hui, commercial councilor in Greece for China's embassy here, last month told delegates to the seminar "From Athens to Beijing: The Olympic Bridge" that they had best get ready for Chinese visitors, "but first you must get prepared."

Arrival Decline Continues

In the recent release of their annual study on Greece's tourism sector, the directors of Hellenic Tourism Organization offices abroad estimate that arrivals this year will drop by 5.5% against last year, and that the initial outlook for 2005 is not particularly promising...

Benchmark Survey of Convention and Visitors Bureaus

Α global benchmark survey of convention and visitors bureaus (CVBs) was recently released by Dr. Dimitris Koutoulas, a tourism and marketing consultant based in Athens. This survey explores the operational and financial characteristics of CVBs located mainly outside the USA, thus...

Greek Image Abroad More Than Positive

Greece is now considered to be a safe destination and a modern European country by both Europeans and North Americans, according to a survey carried out by MRB, VPRC, Research International for the organizers of Athens 2004. The survey covered the first three weeks of September...

Global Tourism Megatrends

Global megatrends that are about to revolution-ize the tourism industry at the dawn of the third millennium were released recently by the director of Tourism Control Intelligence (France and USA), Michael Nowlis. Of the many tendencies foreseen are that the cruise industry will...