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Greece's latest tourism industry news by Greek Travel Pages

WTM 2015: Social Media Changing Destination Branding, UNWTO/WTM Ministers Summit

Destination branding and the way tourism marketing organizations operate need to be adapted to the changes brought in by social media, according to the outcome of the meeting of Ministers of Tourism and private sector leaders at the 9th UNWTO & World Travel Market (WTM)...

UNWTO/WTM Ministers’ Summit to Put Spotlight on Destination Branding

The 2015 UNWTO/WTM Ministers’ Summit at World Travel Market London will focus on destination branding and how it has become an increasingly complex challenge.

Nia Vardalos Shows Support to the Greeks On Social Media

Nia Vardalos, the star and screenwriter of My Big Fat Greek Wedding, took to social media to remind the world what "hard-working" and "loving" people the Greeks are.

Why Travel Brands Should Embrace Social Media

With the meteoric rise of social media, the marketing world has changed forever and this also applies to people’s behaviour when it comes to travel planning, a UK-based travel technolgy expert informs.

KLM Is The First To Offer Service Through LinkedIn

KLM Royal Dutch Airlines will offer 24/7 service via LinkedIn, allowing customers to approach the airline with general and flight-related queries.

Meetings & Events Industry In Europe Expected To Grow In 2014

European Buyers and suppliers predict that conference and events business in Europe would either increase or stay the same over the next 12 months.

Kefalogianni: 2013 Is Undoubtedly A Record Year For Greek Tourism

Greece has so far welcomed 760,000 more tourists compared to last year, which is an 11 percent increase compared with 2012, Tourism Minister Olga Kefalogianni informed on 16 October.

Greece Turns To Internet, Social Media To Promote Tourism

Greece has launched a series of promotional activities through online channels including websites and social media, for its tourism promotion in international markets.
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Υπουργείο Τουρισμού: Δηλώσεις Κεφαλογιάννη για το μπλακ άουτ στη Σαντορίνη

Ο υπουργός Εσωτερικών κ. Γιάννης Μιχελάκης και η υπουργός Τουρισμού κυρία Όλγα Κεφαλογιάννη προήδρευσαν, στη σύσκεψη που πραγματοποιήθηκε στη Σαντορίνη στις 16 Αυγούστου, με αντικείμενο τα προβλήματα που δημιουργήθηκαν, λόγω της διακοπής ηλεκτροδότησ...
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Attica Marketed As City Break Destination Through New Campaign

The Region of Attica has launched a new integrated promotional campaign that aims to extend the tourism season in Athens and the Argosaronic islands beyond the summer months, secure additional tourism capital and strengthen tourism businesses.
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Deloitte Survey Uncovers The Erosion Of Travel Loyalty

Travel brands need to up their game if they want to drive genuine loyalty among consumers, according to Deloitte's recently released “A Restoration in Loyalty,” an inaugural survey that provides insights into consumer travel behavior and loyalty program satisfaction.
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ITB Berlin 2013 Gives Significant Impetus For Growth

"Once again, ITB Berlin has kicked off the travel season around the globe... This is where the tone is set for the future of travel for a billion people," said Dr. Christian Göke, COO Messe Berlin.

Amadeus Turns Crisis Into An Opportunity For Greek Travel Agencies

“I believe Greece deserves more attention, especially currently, because it has an immense touristic potential,” Amadeus Vice President of the Northern, Eastern, Central and Southern Europe (NECSE) region Petra Euler, told GTP in May, within the framework of the company’s 2012...

Thessaloniki Is Next Stop For Online Tourism Roadshow

The E-Tourism Seminar Roadshow has announced the city of Thessaloniki as its next stop in a series of practical, affordable and world-class online tourism seminars for Greek tourism professionals.

E-Tourism Trends Presented To Greek Market

The “E-Tourism & Travel Distribution in Southern Europe & Mediterranean” conference was the first of its kind in Athens and attracted renowned names from the e-travel world and presented the current challenges and trends in the travel market.

Amadeus Forum: A World Of Ideas For Business Growth

“I am convinced that the Central, Eastern and Southern European region is living exponential times,” Juan Antonio Carrasco, Amadeus’ director of CESE markets, said at the launch and the closing of the Amadeus CESE e-Commerce Leaders Forum 2010 that recently took place in Sophia...

Crisis Management Committee Formed Once Again

The Greek National Tourism Offices abroad have undertaken the leading role to reverse the negative climate that has been created in the foreign markets at the expense of Greek tourism, according to a recent decision made by the newly-formed Crisis Management Committee.

Hoteliers Enlightened On Social Media

Greek hotels do not take advantage of today's technology, according to the Association of Greek Tourism Enterprises' Ideas & Action Council (SID) forum held recently titled "Internet Social Media: On-line Travel Communities."