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Culture and Tourism Minister Pavlos Yeroulanos (left) and SETE's President Andreas Andreadis discuss tourism issues at a recent event in Athens. Over the past few months, Mr. Yeroulanos was in constant consultations with tourism professionals on the creation of the “Marketing Greece” company, which is expected to be a useful tool for the country.
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Public-Private Tourism Marketing Company Becomes Official

The Greek Government approved an amendment tabled in Parliament last month that opened the way for the establishment of a public-private marketing company for Greek tourism. The amendment was tabled by Culture and Tourism Minister Pavlos Yeroulanos and specifically involved a...
Posted On 01 May 2012
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Archive photo of old GNTO poster. “After World War II, the Hellenic Republic embarked on a new, flexible, bureaucracy-free organization so as to address tourism in a new perspective,” a GNTO press release said on account of the organization’s 60-year anniversary since its reestablishment.
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GNTO Celebrates 60th Birthday

“The Greek National Tourism Organization (GNTO) is a historical organization that today the country needs more than ever,” Culture and Tourism Minister Pavlos Yeroulanos said during the organization’s 60-year anniversary event held in late March at the Acropolis Museum.
Posted On 01 May 2012
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GNTO Joins Forces With Thessaloniki

Destination Thessaloniki is preparing a dynamic promotion and marketing campaign for 2012 with a new business plan and brand strategy, according to the northern city’s mayor and president of the Thessaloniki Tourism Organization, Yiannis Boutaris.
Posted On 01 Mar 2012
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Tourism Investments To Get On Track

Fast track procedures for tourism investments are underway at the Culture and Tourism Ministry and the Greek National Tourism Organization via the establishment of a special service that will promote and license tourism investments.
Posted On 01 Feb 2012
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Minister Presents Tourism Omnibus Bill For Growth

The time period for the Greek National Tourism Organization (GNTO) to grant licenses for Greek tourist accommodation will be reduced from 240 days to 60 days, according to arrangements contained in an omnibus bill presented in late December 2011 by Culture and Tourism Minister...
Posted On 01 Feb 2012
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Seasonal Hotel Workers Subsidy Program Announced

Greek Manpower Employment Organization (OAED) has announced a four-month subsidy program for workers of seasonal hotels, provided they retain their job positions during the period the hotel is closed.
Posted On 01 Feb 2012
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Opinions Vary On 2012 Greek Tourism Growth

“Tourism went well this year,” Culture and Tourism Minister Pavlos Yeroulanos said during an interview to the Greek press in late December.
Posted On 01 Feb 2012
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For the first time a tourism minister, in this case Pavlos Yeroulanos (second to left), sat at the same table with representatives of all opposition parties in an attempt to agree on a basis of Greek tourism development acceptable to all. Mr. Yeroulanos acknowledged that each party approaches tourism differently and said he was open to suggestions but he also underlined that the ministry and some of the political parties were “not at all on the same wavelength in regards to the philosophy of tourism.”
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SETE Proposes Joint Tourism Strategy

Although the Association of Greek Tourism Enterprises’ (SETE) tenth annual tourism and development conference was slightly overshadowed by Greek political instability and uncertainty last month it will remain in history as a conference first of its kind that took a step further...
Posted On 01 Dec 2011
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“Rebranding Greece or Rebranding Greeks?”

It is one of those times that I wish I could digitally reproduce views with a vision and a plan through these pages. I am referring to the speech that brand strategist Mr. Peter Economides gave during the 11th International Conference “Aristoteles” of EEDE (Hellenic Management...
Posted On 01 Dec 2011
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George Koletsos, GNTO Secretary General
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George Koletsos

In these very challenging moments Greece is experiencing, the competitiveness and dynamism of the Greek tourism industry is having an extraordinary performance, recording an increase of inbound tourists and revenue of approximately 11 percent and 14 percent respectively for the...
Posted On 01 Nov 2011
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Minister Briefs SETE On Government’s Tourism Strategy

“Our first priority is to attract more investment to Greece through tourism in order to attract more visitors… These are the two main pillars we are working on,” Culture and Tourism Minister Pavlos Yeroulanos said to the press last month after he presented the government's...
Posted On 01 Nov 2011
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Religious Tourism Expo To Kick Off In Spring 2012

Greek tourism will be promoted in Athens this coming spring via the uniqueness of Greece’s natural beauty, significant cultural wealth and deep religious tradition at Nexus, the first International Cultural, Religious and Pilgrimage Tourism Exhibition.
Posted On 01 Oct 2011
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Campsites To Be Classified With Star Rating System

Organized campsites in Greece will now be ranked according to a star-rating system, from one star to five stars, based on mandatory technical and functional specifications and ratings criteria, according to a Council of State decision that approved a relevant draft presidential decree.
Posted On 01 Oct 2011
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The Analysis Of Tourism’s Course 2001-2011 Presented

The book “Analysis of tourism’s course 2001-2011” by Alex Hatzidakis, Head of the Greek National Tourism Organization’s tourism design and investment facility, was recently presented at the organization’s head offices in Athens.
Posted On 01 Sep 2011
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GNTO Releases Internet Advertising Results

The Greek National Tourism Organization (GNTO) recently announced the initial results of its targeted advertising campaign carried out for the first time over the Internet for the month of June.
Posted On 01 Sep 2011
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Athens’ Hotels-Expedia.com Campaign Continues

Culture and Tourism Minister Pavlos Geroulanos last month approved a three-month extension of a campaign launched by the Athens-Attica Hotel Association and online travel company Expedia.com. The Greek National Tourism Organization will finance the extension of the campaign.
Posted On 01 Sep 2011
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Cyprus Tourism Organization Marketing Manager for Athens Ioanna Hadjicosti gave insight on Cyprus as a health and wellness destination during the recent workshop on wellness and spa tourism.
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Spa And Wellness Tourism Lag Behind In Greece

Greece was called on to follow Cyprus’ example and take advantage of the international opportunities wellness tourism offers at a recent workshop held at the Helexpo Palace in Athens.
Posted On 01 Jul 2011
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Social Tourism Program To Launch This Month

As of this month until 31 May 2012 the "Tourism for All" discounted vacation program will run, according to a decision signed last month by the Greek National Tourism Organization’s (GNTO) Secretary General Yiorgos Koletsos.
Posted On 01 Jul 2011
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GNTO Mismanagement Report Goes To Justice

The report on the mismanagement of the Greek National Tourism Organization’s (GNTO) funds for the 2008-2009 period was delivered to Parliament to investigate the criminal liability of the politicians who were in charge of Greece’s tourism sector at the time.
Posted On 01 Jul 2011
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Greek Tourism Slows Down From Initial Expectations

Although Greek tourism professionals were optimistic in regards to this year’s season, especially after its impressive opening in April as international arrivals that month reached the rate of 24.04 percent, their initial expectations seem to be falling short in regards to...
Posted On 01 Jul 2011
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