The third edition of the “Stay in Athens” by Mastercard initiative will run in November aiming to promote the Greek capital as an autumn city-break destination.
Greek professionals specializing in MICE (meetings, incentives, conferences & exhibitions) tourism have joined forces to boost the industry’s promotion.
The Athens Development and Destination Management Agency (ADDMA), the official DMO of the Greek capital, has appointed Epameinondas Mousios as new chief executive officer.
The British MICE tourism sector is showing increasing interest for Greece’s congresses, meetings and events market, according to the Greek National Tourism Organization.
Dozens of Greek and foreign travel and tourism professionals are participating in the 8th Travel Trade Athens, the Greek capital’s annual B2B tourism event.
Aiming to attract travelers to the Greek capital, the "This is Athens & Partners" public-private tourism partnership has launched its “Love Letters from Athens” digital campaign.
Greece’s MICE industry has been hit hard by the Covid-19 pandemic and sector professionals are predicting a severe drop in arrivals and revenues for 2020.
