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Greece's latest tourism industry news by Greek Travel Pages

Matka 2024: Greece a Favorite Destination for Finnish Travelers  

Greece remains the leading choice for Finnish travelers accounting for almost 41% of their trips to Europe this year.

Greece Inaugurates New Office of National Tourism Board in Istanbul

Greek Tourism Minister Olga Kefalogianni inaugurated a new office of the Greek National Tourism Organization (GNTO) in Istanbul.

European Travel Commission to Hold Annual Meeting in Athens

The European Travel Commission’s research and marketing directors of national tourism organizations in Europe will gather in Athens, Greece, in February.

Greece and Tourism Body GNTO Shine at Grand Travel Awards 2024 in Norway

Greece and the Greek National Tourism Organization (GNTO) once again won “best” titles at the Grand Travel Awards in Norway.

Greek Tourism Minister Olga Kefalogianni Visits Istanbul

Greek Tourism Minister Olga Kefalogianni is paying a visit to Istanbul, where she will hold meetings with Turkish professionals and discuss ways to strengthen tourist flows between the two countries.

Digital Tourism Map of Greece in the Pipeline

A digital tourism map of Greece that will provide useful destination-specific information to users is in the pipeline.

Greece Eyeing LGBTQ+, GenΖ, Digital Nomad Tourism Potential

Tapping into new segments of the tourism market such as LGBTQ+, Gen Ζ, and Digital Nomads is a top priority for the Greek Tourism Ministry.

GNTO Supports Greek House Davos 2024 and Other Events to Promote Greece

The Greek National Tourism Organization will be supporting international events to boost brand Greece.

Greece to Focus on Attracting New Markets in 2024

The Greek Tourism Ministry will be taking actions to attract new markets and strengthen traditional source markets in 2024.

Adaptability – Innovation New Tourism Strategy Focus for Greece

Greece’s new tourism strategy will focus on adaptability and innovation, announced Greek Tourism Minister Olga Kefalogianni.

ECTAA – Greece Mark Fruitful Collaboration Towards ‘Greener’ Tourism

European travel agents and tour operators celebrate a fruitful cooperation with the Greek tourism board in 2023.

ECTAA: Greek Tourism Achieves Record-breaking Year, Focusing on Sustainable Growth

Greece's tourism sector marks an extraordinary milestone in 2023, demonstrating a robust resurgence to pre-pandemic levels, according to Europe’s travel agents.

Film Tourism: GNTO and EKOME Boost Cooperation for Greece’s Promotion

The GNTO and EKOME renewed a memorandum of cooperation, aiming for the international promotion of Greece through TV and film productions.

ECTAA: Greece Takes Bold Strides Towards Sustainable Tourism

Greece is ushering in a new era in its tourism strategy, focusing on nature conservation, community respect, and human-centric considerations.

Poland a Top 5 Tourist Source Market for Thessaloniki in Summer

Poland was a leading source market for Thessaloniki this year with travelers preferring summer for their holidays.

GNTO UK Presents ‘Sustainable Sailing in Greece’ Guide

‘Sustainable Sailing in Greece” guide was presented in London with practical ways to sail the Greek islands responsibly.

Greece’s National Tourism Board to Get Digital Overhaul

Funding for the digitalization of the Greek National Tourism Organization has been approved.

Digital Services to Enhance Greece Travel Experience

Greek tourism stakeholders must now focus on modernizing services through the acceleration of digitization.

Google Presents Milestones in Greece for 15-year Anniversary

Technology giant Google presented its key milestones in Greece during a special event in Athens marking its 15th anniversary.

Grecotel: 2nd ‘Cretan Way of Life’ Conference Spotlights Mediterranean Diet

The Cretan secret to longevity was presented during the 2nd ‘Cretan Way of Life’ conference organized by Grecotel.