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Greece To Make Comeback As Tourism Destination This Year

Greek tourism is making a comeback this year in an otherwise flat European market, held back by the weak economic climate, travel industry executives said recently on occasion of the ITB Berlin trade show taking place in Germany.

Alltours Launches Campaign

In late May, Alltours launched a campaign to improve Greece's image in Germany and decorated its offices in Duisburg with Greek flags and treated its 500 employees with Greek local products and lapel pins shaped in a heart.

German Tour Operators On Low Bookings To Greece

A 30-percent-drop forecast for bookings was made last month for this tourism season by Greek tourism professionals, during a workshop held by Germany's leading travel industry media group FVW Mediengruppe in Athens.

German Tourists Encouraged To Holiday In Greece At ITB 2012

The Greek tourism leadership was up against a complex task at the 46th ITB Berlin travel trade show last month while restoring Greece’s reputation as a top and safe destination. Tourism officials were obliged to make a great effort to reverse the negative climate that currently...

Incoming Tourism To Greece On Positive Pace

While the Greek capital counted losses last month in bookings and revenue due to violent protests at Syntagma Square in late June that resulted to some 20,000 cancelations in 21 central hotels in Athens, tourism traffic for the rest of Greece showed positive signs.

Hotel Brands in Greece On The Rise

Over the past years hotel brands in Greece have expanded although their share still remains low when compared with other European countries, says tourism and hospitality consultant, Dr. Dimitris Koutoulas.

Greece Outshined Competitors at ITB

For the first time in memory, Greece held its head high at a world travel exhibition and showed the world its capabilities. The Greek pavilion, with its avid colors, wide-open spaces, and design continuity, outshone its Mediterranean competitors, not only with its design but also...
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