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Greece's latest tourism industry news by Greek Travel Pages

Accor and Alibaba Group Enter into Strategic Partnership

Hospitality group Accor and the Alibaba Group have partnered to develop new digital applications and loyalty programs to improve the traveler experience.

SETE Chief: Chinese Market is a Great Opportunity, Big Challenge

Improving air connectivity and creating additional visa centers are key to increase inbound tourism from China to Greece, according to Greek Tourism Confederation (SETE) President Yiannis Retsos.

Greece Aims to Attract Chinese Tourists with Easy Visas, More Flights

Greek authorities are seeking to make the visa process easier for Chinese nationals and to boost Greece-China connectivity to bring in more visitors.

Greece Explores Cross-border E-commerce Opportunities with China’s Alibaba, Partnerships Announced

A new page in Greece's trade and tourism has opened with the recent discussions of Greek ministers and businessmen with representatives from the world’s largest e-commerce group, Alibaba, according to the Athens Chamber of Tradesmen.