Boutique Hotels are one of the most categories of hospitality in Greece. Despite their small size, they are a dynamic proposal to tourists who choose Greece for holidays and they are those that highlight the special Greek character.
The 100% Hotel Show travel this year to nine major destinations with “The Boutique Hotel Workshop” providing with advanced solutions for boutique hotels’ owners and staff, as well as architects who develop boutique accommodations through impressive presentations with ideas and smart tips.
First stop of the 2019 event series’ will be the city of Athens, during 9-10 February 2019, at the Sofitel Athens Airport. Admission is free for hoteliers, architects and tourism professionals and an online registration is required.
Greek Travel Pages – GTP is a media partner of The Boutique Hotel Workshop Tour and will be on-site for further information.
10.00-10.30 | Intro
The new trends in Boutique Hotels
10.30-12.00 | Architecture & Boutique Hotel Operation
What should be under consideration in the Architectonic Study and Design, for the best operation of a boutique hotel
Architecture Case Study
Presentation of the design of a boutique hotel, according to the planned operation
12.30-14.00 | Boutique Hotel Design
How to shape the boutique character of your hotel, combining local architecture, timeless design and functionality
Design Case Study
Presentation of the local architecture’s implement into a boutique hotel
14.30-16.00 | Hotel Booking Strategy
The promotion channels suitable for the boutique hotels and the required actions should be taken to the hotel’s website and booking engine that will raise the direct bookings
Direct Booking Case Study
Presentation of a digital strategy that raise the direct bookings of a boutique hotel
16.30-18.00 | Hotel Upselling Methods
In which way you can enforce your boutique hotel’s revenue, while succeeding room upgrade and sale of other services
Upselling Case Study
Presentation of tools and actions that contributed positively in the turnover of F&B or Spa departments in a boutique hotel
