Held physically in pandemic years of 2021 and 2022, ITE Hong Kong reconnect early multi-national exhibitors, trade and public visitors boosting tourism recovery!
Strongly supported by the Ministry of Culture and Tourism of the People’s Republic of China, the annual ITE is Hong Kong’s only travel fair, next to be held from June 15 to 18, 2023 at Halls 1 Hong Kong Convention & Exhibition Centre.
Hong Kong, from September 26, scrap hotel quarantine and only require international arrivals to take PCR test at airport, who then can take public transport to home or hotel; if the PCR test is negative then self-monitor for three days during which can go to work but not to bar nor restaurant.
The above, which was officially announced on September 23, immediately boost the city’s outbound.Thus, ITE 2023 good timing for tapping into the recovering outbound markets of Hong Kong and more!
Pre-pandemic, ITE drew over 2000 buyers and trade visitors from neighboring cities and attended also by around 1500 buyers and trade visitors from other provinces of China and other parts of Asia. In fact, ITE is Hong Kong’s only and Asia’s major outbound travel fair.
Attending ITE 2022 were 2752 trade visitors from locally and 31098 public visitors, respectively up 8,2% and 14,7% over 2021, and about 38% and 42% of 2019. Its first 1,5 days only admitted registered trade visitors, and visitors paid for admission in remaining 2,5 days.
The ITE2022 public visitor survey, which collected online 3344 replies, found 55% will increase travel budget for the coming year while 35% uncertain; and 7% respondents will travel abroad within 1 month, 21% within 3 months and 44% within 6 months. Collaboratively, media reported ITE2022 exhibitors receive 10 times more serious enquiries, believe many in Hong Kong can (afford) and have strong travel interest. While Northeast Asia remain top choice, significantly, 23% survey respondents picked Europe and North America among preferred post pandemic destinations.
ITE Hong Kong 2023, which comprise of the 37th ITE (Leisure) & the 18th ITE MICE, will be held from June 15 to 18, 2023 at Halls 1 of the Hong Kong Convention & Exhibition Centre, with the first 1,5 days for B2B and remaining 2,5 days B2C.
