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Importance of Content

25 February 2015 @ 16:00 - 19:00

The “Importance of Content” webinar is also included in the live events series, a part of European Commission’s actions that have been specifically designed to meet the needs of tourism SMEs.

This seminar will look at how to plan for, create and publish great content. It will also look at how content should fit in to any digital strategy and the purpose served at each stage of the visitor buying cycle..

The live events are a series of webinars designed to provide guidance on digital issues to small and medium-sized enterprises (SMEs) in the tourism industry. Led by industry experts, the webinars will examine recent trends in tourists’ use of technology to discover, plan and share their travel experiences.


25 February 2015
16:00 - 19:00
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European Commission