Divani’s Hotels Join GHA Discovery Loyalty Program
The hotels of Greece’s Divani Collection have joined the award-winning multibrand DISCOVERY loyalty program of the Global Hotel Alliance (GHA), the world’s largest alliance of independent hotel brands.
GHA’s DISCOVERY program was recently reimagined with the aim to meet the needs of modern travelers with more rewards, recognition and opportunities to experience hotels and resorts at home or away. It encompasses more than 500 hotels across 35 brands in 85 countries and serves more than 11 million members.
A member of the GHA since 2019, the Divani Collection has entered all its hotels in the loyalty program and now offers unique experiences through its “Divani Collection Hotels DISCOVERY” program.
“The participation of the Divani group in the GHA program has enhanced our position in the global tourism market and given us the opportunity to work with international luxury hotel chains such as Kempinski, Viceroy Group, Omni Hotels & Resorts, Marco Polo Hotels and Corinthia Hotels,” Divani Collection Hotels CEO Spyros Divanis said.
Key benefits of the GHA DISCOVERY program include:
– DISCOVERY Dollars (D$): An all-new digital rewards currency where members earn D$ at any property in the GHA DISCOVERY collection for use on future stays. At checkout, D$ earned on previous stays can be used towards the hotel room, room upgrades, dining, spa treatments, or other extras.
– Expanded Membership Tiers: The new GHA DISCOVERY tiers are Silver, Gold, Platinum and Titanium. New members achieve Silver status upon joining the program and are entitled to benefits from their first stay. Tier progression is easier and faster to access, thanks to an extra tier added and more flexible criteria.
– Live Local: Tapping into the staycation trend, Live Local gives members access to GHA properties in their hometown through stay offers for well-deserved breaks; local offers for short bursts of enjoyment without a stay, such as access to the beach, gym or pool, or special deals on dining and wellness; plus experiences – bespoke member-only activities that immerse them in their local culture or community, from tours and classes to events and nature-bound expeditions.
The Divani Collection Hotels consists of seven luxury hotels in Athens (Apollon Suites, Divani Apollon Palace & Thalasso, Divani Caravel Hotel, Divani Palace Acropolis), Larissa (Divani Palace Larissa Hotel), Meteora (Divani Meteora Hotel), and Corfu (Divani Corfu Palace).