The plan is part of a 40-million-euro Covid-19 relief package aimed at reinforcing the city’s economy during and in the aftermath of the coronavirus crisis.
The municipality is working with trade bodies, federations and chambers in order to ensure the best distribution of funding options to their members.
According to the municipal authority, trade bodies and associations (*see below) based in Athens have immediate eligibility to the actions, while member enterprises will indirectly benefit as they will be the main recipients.
The first round of actions includes:
– the creation of a collaborative mechanism to support local businesses
– fostering collaborative culture between members / companies
– raising awareness among members / companies on new market conditions and needs
– providing specialized certification and accreditation so that member companies can direct activities to new target markets
– enhancing the visibility and competitiveness of members / companies through specialized branding design actions.
“Time is pressing and the resilience of Athens’ enterprises, as well as of those countrywide is waning,” said Athens Mayor Kostas Bakoyannis of the program which “gives substantial support mainly to small and medium-sized enterprises in the real market of the city and to all the professionals who are struggling to keep their businesses above water.”
Earlier this week, International credit agency Moody’s upgraded the City of Athens rating to Ba3 from B1, adding that it maintained a stable outlook.
Moody’s said the rationale behind the decision “reflects its close operational and financial linkages with the central government as well as the expectation of continued strong intrinsic strengths of Athens”.
*Central Union of Chambers of Greece, Athens Chamber of Tradesmen, Athens Chamber of Commerce & Industry, Athens Chamber of Crafts, the Hellenic Federation of Enterprises, Hellenic Confederation of Commerce and Entrepreneurship, Athens Traders Association, Hellenic Confederation of Professionals, Craftsmen, and Merchants, Greek Tourism Confederation (SETE), Federation of Hellenic Information Technology & Communications