The Greek National Tourism Organization (GNTO) is taking part in the 1st Virtual Greek Alternative Tourism & Gastronomy Workshop that kicked of today, Tuesday, and is focusing on the Danish market.
The workshop, which will run until until November 5, looks to offer a platform for tourism companies and public bodies to promote their alternative and gastronomy tourism services and products, as well as for export companies that seek to enter or strengthen their presence in key European markets.
“The GNTO’s presence at the event was considered necessary as part of its national tourism policy and communication strategy that aims to strengthen Greece’s image abroad and make the country a world leader in alternative and gastronomy tourism,” the organization said in an announcement.
The three-day event will include over 300 Business to Business (B2B) meetings between representatives of Greek tourism enterprises and Danish companies active in tourism.
Furthermore, 150 B2B meetings have been scheduled between executives of companies active in the gastronomy sector from both countries.
Greece’s participants include:
• Crete, which is also the event’s honored region
During the event, Greece will also present the Greek Breakfast initiative of the Hellenic Chamber of Hotels.
Participants from the Danish market include around 75-85 tour operators and travel agents, 30-35 companies active in the field of gastronomy, as well as 15-20 media companies.
Greek Tourism Minister Harry Theoharis, GNTO Secretary General Dimitris Fragakis and Greek Ambassador to Denmark Nikolaos Kotrokois, are expected to attend the virtual event