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July a Key Month for Greek Tourism 2020 Season, Says GNTO

July is expected to be a crucial month for Greek tourism as authorities will by then have a clear picture about the flow of travelers to Greek destinations this season, as well as the efficiency of the recently introduced health protocols, Greek National Tourism Organization (GNTO) Secretary General Dimitris Fragakis said on Thursday.

Speaking during the 3rd Destination Update Webinar which was held online by the GNTO and the Central Macedonia Region, Fragakis referred to the organization’s efforts to support the sector’s restart process.

July will be a key month, as during the first 15 days, we will have an indication about the tourism flows from abroad… possible COVID-19 cases and the will of – mostly – European travelers to visit Greece,” he said.

Greek tourism’s restart process began on June 1, when the country’s year-round hotels were given the green light to open under specific health and safety protocols. Seasonal hotels are expected to open their doors as of June 15.

Meanwhile, Greece will reopen its borders to a number of countries, under specific rules, starting on June 15.

Dimitris Fragakis, Secretary General Greek National Tourism Organization

Dimitris Fragakis, Secretary General,Greek National Tourism Organization

The GNTO will support the restart of Greece’s tourism industry through a marketing campaign expected to launch by early July. The first phase – to run on social media for a month- will focus on Greece’s safety features, while the second phase will include the destination’s branding strategy and run for three months.

According to Fragakis, the organization’s aim is for Greece’s campaign to continuously run until next year, and for this purpose has secured 23 million euros in additional funding for 2020 and 2021.

The campaign’s full details will be revealed tonight during a special event in Athens, by the leadership of the Tourism Ministry in the presence of Prime Minister Kyriakos Mitsotakis.

About the Author
Eleftheria has worked for several financial newspapers, magazines and websites during the past 19 years. Between 2004 and 2014 she worked as a radio producer, reporter and presenter for the Greek and English language program of “Athina 9.84 FM”. She also has hands-on experience in the MICE industry.
  1. Gary Williams Reply

    Anybody know when allowable departure countries/airports will be announced for entry into Greece during July 2020 without quarantine?

  2. Mark Reply

    We booked our holiday last year to go to Zante this August. My concern is around transfers to resort from ZTH airport, as we booked independently and direct with the apartment owner. Taxis only appear to take 1 passenger, is this likely to change post 15 June?

  3. Sandra Reply

    How will it work for party tourist to Corfu who booked a hotel in June with rooms for 3 to 5 people who are not from the same family? How will the club’s serve the partyfeeling if you have to do social distancing?

  4. Robert Ferguson Reply

    How does the Greek Government justify letting China fly in on the first wave of tourists on July 1st, yet ban flights from Northern Ireland.

    • Peter Mourmouras Reply

      I agree Robert Ferguson…??? why is China on that first list?? hmmm, could it be China owns 75% of Piraeus Ports!!

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