Greek Tourism Minister Harry Theoharis will promote Greece at France’s international travel and tourism trade fair IFTM Top Resa 2019 in Paris that will take place October 1-4, an announcement of the Tourism Ministry said on Monday. Organized by Reed Exhibitions, IFTM Top Resa will have its 41st edition at Paris Expo Porte de Versailles
The French tourism market is one of the most important for Greek tourism, with arrivals steadily rising in recent years.
According to provisional figures, French arrivals in Greece are expected to reach 1.75 million in 2019, up 7.3 percent year-on-year. Bank of Greece data has shown that the travel expenses of the French have increased by 19.5 percent from January to July 2019.
During the IFTM expo, the minister will attend scheduled meetings with Atout France (French tourism development agency) Secretary General Caroline Leboucher, representatives of airlines, leading tour operators and bodies of the French tourism market.
He will also give interviews and attend events during the exhibition.
The Greek National Tourism Organization (GNTO) will participate in the IFTM trade fair with a stand that will host a number of coexhibitors including Greek regions, municipalities and tourism companies.
The IFTM expo will also be attended by GNTO Secretary General Dimitris Fragakis.
IFTM Top Resa provides the opportunity for participating professionals to meet targeted visitors, increase their turnover and their business, develop their brand image, take stock of market developments and trends.