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Travel & Tourism industry news by Greek Travel Pages (gtp)

Travel by Interest: New Tools for Hoteliers to Reach Niche Markets

Travel by Interest is announcing brand new tools for hoteliers to reach Niche Markets, while allowing travelers to book directly with the hotels!

It’s been 8 years since Travel by Interest (TBI) was launched as a travel website, that collaborates with hoteliers to help them target Gay, Luxury, Food and Wellness travelers and receive bookings directly to their official booking engine.

Working with more than 2,500 Hoteliers, TBI has been transformed into one of the fastest growing online travel projects and is now announcing the launch of a NEW WEBSITE that will bring a big change to the hotel industry.

The new Hotel Collections help Travel by Interest target more markets, besides the Gay, Food, Luxury and Wellness travellers, re-categorizing the hotels based on popular search trends and unique hotel characteristics. TBI Experts evaluate each hotel and approve them in the various Hotel Collections.

Soon, they will start working alongside famous hospitality experts and influencers, to create unique Hotel Collections, establishing TΒI as a platform that maintains a high-quality standard through its unique content.

TBI Hotel Experts help hoteliers target the latest “Hotel Search Trends”, by creating new Hotel Collections and developing more targeted content. Based on recent research, two campaigns have been created: “The Best Romantic Hotels around the world” and “The top Hotels for Summer Holidays”. TBI will soon announce more exciting hotel campaigns.

Since Hotel SEO Content is the key to effectively targeting niche markets and thematic searches, TBI focuses on creating unique targeted content for its collaborating hotels. “Hotel SEO Article” is an innovative content tool which includes the hotel’s official booking engine and detailed statistics, of which hoteliers have 24/7 access.

Finally, TΒI is announcing a series of FREE online emails, including exclusive tips and dynamic strategies to help hoteliers target the niche markets while increasing their direct bookings!

You can subscribe here and in the next few days you will receive the first out of the three steps on “How to target niche markets”.

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