Marriott and Manchester United Offer Football Experiences to ‘Bonvoy’ Members
Marriott International, the largest hotel chain in the world, recently teamed up with renowned sports team Manchester United, giving the 120 million members of its Marriott Bonvoy travel program exclusive opportunities for once-in-a-lifetime football experiences.
The Manchester United football experiences include the chance to become the club’s Stadium Announcer or Kit Manager for the day, and also welcome the team on arrival at Old Trafford.
The new multi-year marketing partnership launched with a film that features familiar faces from the Manchester United first team and team management, bringing these magical moments to life.
“Together we look forward to creating some unforgettable moments for Marriott Bonvoy members, inspired by the thrill and excitement that only Manchester United can create for fans around the world,” Manchester United Group Managing Director Richard Arnold said.
With the Marriott Bonvoy travel program, members have access to its extraordinary portfolio of global brands and properties in 130 countries and territories, as well as unmatched member benefits and exclusive Marriott Bonvoy Moments’ experiences.
“This marketing partnership enables our members to access special VIP game experiences by using the points they’ve accumulated during hotel stays for unprecedented, exclusive experiences,” Marriott International Global Marketing Officer Karin Timpone said.
Marriott Bonvoy Moments enables members to redeem points to purchase any of 8,000 lifestyle, entertainment, sport, culinary and more experiences globally.
Through the new Marriott International-Manchester United partnership, members can now bid points for exclusive Manchester United Moments.