Aqua Vista Hotels, a leading hotel management group in Greece, in late October joined a panel of tourism experts on Rhodes and shared its expertise in the successful “Sales Seminar” event held for Greek hoteliers.
Focusing on how owners can increase revenue and bookings by implementing various new approaches and strategies, the seminar attracted a large turnout of interested parties from the Greek hospitality sector.
The event was held at the ‘George V. Karagiannis’ Chamber of Commerce and Industry of the Dodecanese with the collaboration of the Municipality of Rhodes, the Rhodes Tourism Promotion Organisation (RTPO) and the Hoteliers Association of Rhodes. Representatives of the municipality attended the seminar and highlighted the importance of such initiatives, which introduce innovative new tools for growth and sustainability.
The Sales Seminar on Rhodes was the fourth of its kind to be organised by a team of industry professionals – from companies Aqua Vista Hotels, Marinet, WebHotelier, #Rest@rt Contemporary Art Platform and DNA Travel – that came up with the idea to hold the informative tour for hoteliers.
The roadshow initially kicked off with stops on the islands of Paros and Naxos, followed by Santorini. All events were held under the auspices of the Greek Tourism Ministry, the Greek Culture Ministry and the Greek National Tourism Organization (GNTO).
Aqua Vista Hotels joined forces with four key players of Greece’s tourism sector to form a panel of specialists, each bringing useful know-how to hoteliers.
Sophia Matzourani, Business Development Manager of Aqua Vista Hotels, presented real life case studies of successful businesses, while Alexandros Damigos of Marinet brought his expertise on hotel online presence. Victor Matsas and Stella Tsantila of WebHotelier shared their insight on the benefits of adopting high-tech tools, while Kelly Athanasiadou of #Rest@rt Contemporary Art Platform introduced hotel owners to the idea of focusing on art and culture as unique selling points. Moreover, Iakovos Sachas of DNA Travel spoke of the benefits of experiential tourism.
Commenting on the success of the seminars, Sofia Matzourani said: “Our original idea to take a panel of experts around Greece in order to reach hoteliers turned into a very successful activity, during which we all came to appreciate the need for more information about new developments in the sector. I am especially pleased that the turnout at each seminar has been so large and that Aqua Vista Hotels has been instrumental once more in contributing to the promotion of Greek tourism and hospitality.”
Next stop: Kalamata
The same panel of professionals has been invited to share its insight at the 8th Kalamata School of Tourism on Tuesday, November 20, at the Elite City Resort, in Kalamata. The list of guest speakers include the Sales & Marketing Manager of Greek Travel Pages (GTP), Charis Brousalian.
The event will be held between November 19-21 and aims to offer professionals, employers and students in the tourism sector the opportunity to learn about new developments in the industry.
Participation in the seminars is free to all hoteliers and professionals in the tourism sector.
GTP Headlines is an Official Communication Partner to the Sales Seminars series.