Sabre Corporation, a leading technology provider to the global travel industry, has announced the launch of the SynXis Tour Manager, a solution which aims to help hoteliers seamlessly manage distribution to tour operators and destination management companies.
According to an announcement, through the SynXis Enterprise Platform, hoteliers can now automate and better integrate this channel within their broader distribution strategy and process.
Hotel distribution through tour operators is particularly important for hotels in tourist destinations, especially in the Europe, Middle East and Africa (EMEA) and South America regions. According to SynXis Central Reservations production data, some brands see over 20 percent of their revenue coming from this segment. However, most hotels’ current operating model with tour operators is time consuming, manual and expensive.
“The fragmented nature of today’s hospitality industry creates a complex distribution landscape and presents unique challenges that hoteliers must overcome to maximize revenue,” said Clinton Anderson, president of Sabre Hospitality Solutions.
The SynXis Tour Manager offers a fully integrated solution for hoteliers to connect with relevant tour operators and centrally manage their distribution strategies via the SynXis Enterprise Platform. It connects to hundreds of global tour operators and destination management companies, giving them the option to transform the current operating model with tour operators via fully integrated automation for rates, inventory, availability and reservation delivery to the hotel.
In turn, hoteliers can increase revenue by dynamically yielding rates for the tour operators and eliminating static rates, inventory blocks and time-consuming email/fax-based confirmations with a unique two-way integration to tour operators.
Sabre Corporation’s software, data, mobile and distribution solutions are currently used by hundreds of airlines and thousands of hotel properties to manage critical operations, including passenger and guest reservations, revenue management, flight, network and crew management.