KLM Serves Unique Wines with Dutch Masters Labels

KLM – Royal Dutch Airlines is providing the passengers of its World Business Class with five special wines, which bear labels depicting paintings from Amsterdam’s Rijksmuseum.

Reflecting the theme of spring, the five paintings were produced by well-known Dutch painters of the Golden Age.

“KLM enjoys bringing its passengers in touch with the richness of the Dutch culture through its products and services. The partnership between the Activin Wine Group and the Rijksmuseum contributes towards this aim,” the airline said in an announcement.

The paintings featured on the labels include The Little Street (Het Straatje) by Johannes Vermeer and Girl in a Large Hat (Meisje met een Brede Hoed) by Caesar Boëtius van Everdingen. Each wine is associated with a painting that reflects the flavor of the wine. For instance, Girl in a Large Hat represents a fresh Esterházy Grüner Veltliner wine.

The five spring wines were selected by KLM’s own Wine Panel for World Business Class. The panel tests the wine’s quality, paying special attention to the change in taste that occurs at high altitude.

KLM’s extensive hub network of 88 European and 72 intercontinental destinations today provides for easy, direct connections to the economic centers and capitals around the world. Together with its Skyteam airline partners, the carrier offers 225 destinations worldwide.