Key Tourism Figures 2017: Konstantinos Tsegas, Secretary General Greek National Tourism Organization
Greece’s brand name is widely known worldwide and becoming even more popular each year.
With an increase of more than seven per cent annually in tourism arrivals over these past three years, Greece’s appeal as a tourism destination can be attributed to the unique features of the Greek tourism product and our country’s distinctive competitive advantages; To name but a few, our country’s unrivaled natural beauty, our world famous historic sites, our safety, the high quality of our tourism services at a great value for money and our wide spectrum of extraordinary travel experiences available all year round.
Visitors to Greece can experience first-hand our country’s renowned hospitality, enjoy Greece’s mild Mediterranean climate all four seasons of the year, indulge themselves in unique moments of wellness, relaxation and shopping as well as gain memorable and authentic travel experiences centered around our gastronomy, traditions, history and culture and amazing landscapes both in mainland Greece and the Greek islands.
Visiting Greece is an experience in its own right as when people come to choose their holiday they know that Greece has everything they are looking for, both in terms of leisure holidays as well as in terms of meetings, conferences and incentives.
Greece continues to rank first and distinguish itself at a worldwide level across several established and highly regarded award ceremonies.
Greece’s latest promotional video titled “Greece – A 365 day destination” recently won the award for best European destination promotional video for 2017 at the World Tourism Organization’s “2nd tourism video competition” held in China this past September. Moreover, once again Greece and its islands received yet another notable accolade at the Conde Nast Traveller “2017 Readers’ Travel Awards”. The Greek islands topped the list of the 20 “Best Islands in the World”, as voted by the readers of prestigious Condé Nast Traveller due to their extraordinary scenery and people, while Greece was named the second “Best Country in the World” continuing to capture the imagination of travelers.
Finally, according to a recent ranking by the UNWTO, Greece is now included among Europe’s eight more attracting destinations while our country is also one of the top ten destinations for MICE tourism in Europe, the Middle East and Africa.
With our targeted tourism development strategy which has proven to be extremely fruitful we aim for Greece to move further up the international rankings in the years to follow.
This is why we extend an open invitation to everyone, both holidaymakers and investors, to visit Greece in order to experience first-hand its unique selling points, discover our beautiful country’s hidden gems and enjoy not only our Greece’s great weather, culture and gastronomy but also the heart-warming Greek hospitality that makes Greece such an extraordinary world renowned destination.