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Travel & Tourism industry news by Greek Travel Pages (gtp)

Zoottle: How Hoteliers Can Launch a Remarketing Campaign to Engage with Guests

How to create a Custom Audience on Facebook from your hotel’s guests for Remarketing

Zoottle, a Greek Wi-Fi marketing company that connects with the existing wireless Internet of venues to improve their guest engagement, has released tips for hoteliers interested in implementing a targeted remarketing campaign to their guests.

Through a step by step process, Zoottle helps hoteliers create a custom audience that includes only individuals that have visited their hotels.

According to Zoottle, the process is very simple and allows hoteliers to match over 70% of their guests to their Facebook profiles.


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