The Federation of the Hellenic Associations of Tourist & Travel Agencies (fedHATTA) has signed a cooperation agreement with the Thessaloniki Convention Bureau (TCB) aiming to promote Greece’s second largest city Thessaloniki as a conference tourism destination.
The agreement was signed between fedHATTA’s president Lysandros Tsilidis and TCB’s president Despina Amarantidou during a special event held on the sidelines of the Philoxenia international tourism exhibition, which opened on Friday.
According to the agreement, the two bodies will work together to establish a framework of cooperation for the development of conference tourism and create the necessary synergies for the promotion of Thessaloniki as a conference destination to markets abroad.
According to TCB’s president Despina Amarantidou, the intense interest of foreign buyers for Thessaloniki as a conference destination is reflected through the bureau’s increased website traffic and the large number of RFP’s (Request for Proposals) submitted.
As a business event destination of choice in Europe, Greece is currently in the 13th place on the ICCA (International Congresses and Conventions Association) rankings list. On a global ranking, Greece is in the 26th place.