Tips, apps, techniques and hands-on experience were at the center of TripAdvisor’s “Data Mediterranean – Digital Tourism” event held at Rhodes’ Amathus Luxury Beach Hotel last week.
The seminar, jointly organized by the South Aegean Region, E-Tourism Frontiers and TripAdvisor, introduced travel professionals to the secrets of digital tourism marketing in efforts to assist them in boosting sales and engaging the public.
Among speakers taking the podium were E-Tourism Frontiers owner, digital marketeer Damian Cook and TripAdvisor’s destination marketing organisation specialist Chad Shiver.
South Aegean Prefect George Hadjimarkos underlined that regional authorities have recognized the potential of digital tools for the best promotion of the islands’ tourism offerings and is now making a coordinated effort in this direction.
Best in Greece Travelers Choice Awards
On the sidelines of the seminar, Mr Hadjimarkos presented eight Rhodes hotels — Lindos Blu, Atrium Platinum Hotel, Hotel Palladium, Elite Suites by Amathus Beach, Aqua Grand Exclusive Deluxe Resort, Mitsis Alila Resort & Spa, Boutique 5 and Lindos Mare — with Tripadvisor’s “Best in Greece Travelers Choice Awards”.