Various techniques on how hoteliers can increase their direct sales will be presented by WebHotelier during a workshop to be held this Saturday, November 28, as part of the 100% Hotel Show. WebHotelier is a next-generation hotel booking engine featuring advanced end-to-end Ajax technology and unique usability features.
The workshop will focus on the correct management of the booking engine, on the related channel manager systems of the market and on the available online channels. Furthermore, ways of promotion that have proved to be effective will be analyzed, while the regions of Greece that tend to show an increased rate of direct bookings will be analyzed.
Moreover, hoteliers will be informed on tools and functions of the booking engine that can contribute to the increase of their sales, even on a B2B level.
Speakers: Stella Tsantila, sales & revenue optimization manager, WebHotelier; and Panos Kontozamanis, Director of Sales & CEO Primal-RES channel manager.
The workshop begins at 3pm. For further information on the workshop, press here.
The 100% Hotel Show will take place on November 27-30 at the MEC exhibition center in Peania, eastern Attica, and will focus on issues affecting the modern hotelier.
The Greek Travel Pages (GTP) is a main media sponsor of the exhibition.