Greek Tourism Minister Olga Kefalogianni recently announced a strategic move in the Turkish market to Greece’s benefit: the opening of a Greek National Tourism Organization (GNTO) office in Istanbul.
Mrs. Kefalogianni made the announcement while inaugurating the 29th International Tourism Exhibition Philoxenia in Thessaloniki on 21 November.
According to the tourism minister, a GNTO office in Istanbul would boost the tourism traffic from Turkey to Northern Greece.
Greece will be promoted as a tourism destination through a campaign taking place next week in Istanbul and also attend the Travel Turkey Izmir Tourism Fair & Conference in December.
According to a presentation given on the sidelines of the 29th Philoxenia, Greece is first among the top countries most frequently preferred in package tours by Turkish citizens traveling abroad.