WHAT: 1st Euro-Asian Ski Resorts Conference: “Developing New Destinations for Snow Tourism”
WHEN: 8-9 October 2013
WHERE: InterContinental, Almaty, Kazakhstan
Winter sports are widely recognized as an important segment in today’s highly relevant domestic and international tourism market. Nevertheless, mature snow destinations are increasingly facing the need for investment and product rejuvenation, while newer resorts face challenges of positioning and performance in the global market.
The exchange of best practices and key policy initiatives among mature snow tourism destinations in Europe and developing ski resorts in Asia, are at the center of the First Euro – Asian Ski Resorts Conference, “Developing New Destinations for Snow Tourism,” jointly organized by UNWTO and the Municipality of Almaty.
The conference will gather major public and private snow tourism stakeholders operating in Europe and Asia, and stimulate cooperation and knowledge exchange to foster sustainable growth and competitiveness for snow tourism destinations.
For information and registration, press here.