Air France has launched its New Economy Offer, a new fare offer available to 58 destinations on the short and medium-haul network.
On sale today, for travel as of 6 February 2013, customers will have the choice between:
– the all-inclusive Classic product,
– the MiNi product, a simplified product which does not earn Flying Blue miles and aimed at customers traveling without checked baggage, at fares starting at 49 euros including tax.
Air France aims to adapt to the changes in purchasing behavior and the new expectations of travelers, while at the same time attract new customers.
“With this new fare range that makes the Air France quality of service accessible to all, Air France is continuing to implement its Transform 2015 plan, which aims to put the customer at the heart of its development strategy,” Alexandre de Juniac, Chairman and CEO of Air France, said.