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Greece Explores Methods To Enter Chinese Market

Hellenic-Chinese Chamber President Kostantinos Yiannidis.

Hellenic-Chinese Chamber President Kostantinos Yiannidis.

The Athens Chamber of Commerce and Industry in collaboration with the Hellenic-Chinese Chamber will hold an event to discuss methods aimed to boost Greek exports and foreign arrivals to the country through activities in the Chinese market.

The event will focus on issues related to trade, methods of entry and promotion in the Chinese market, opportunities, challenges, problems and issues that relate to cultural codes and methods to attract Chinese tourists to Greece.

Speakers at the event will include Panos Livadas, GNTO secretary general; Giannis Balakakis, founder at Geo & Aegean Routes “eco tourism & cultural expeditions”; and Angelos Vlachos, former GNTO Director in China and Chinese tourism specialist.

The event will be held on Wednesday, 27 February 2013 at the Athens Chamber of Commerce and Industry.

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