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Greece's latest tourism industry news by Greek Travel Pages (gtp)

Positive Performance Predicted For Greek Hotels In Q3

Greek resort hotels showed an excellent performance during the second quarter this year with an increase of 12.4 percent in revenue per available room compared to the corresponding quarter of 2010 and resulted to a year-to-date of 11.2 percent, recent figures released by GBR Consulting said.

According to the hospitality and tourism consultancy, international arrivals by air picked up in the second quarter of this year, with Thessaloniki and the rest of Greece seeing substantial increases of 20.9 percent and 17 percent respectively in the second quarter, while Athens stabilized.

As a result, the year-to-date numbers turned positive as well, while Athens improved from year-to-date Q1 of -8.3 percent to –3 percent in year-to-date Q2.

In terms of revenue per available room, the developments for Athens and Thessaloniki were also positive with an increase of 8.9 percent for Athens compared to -4.3 percent in Q1 and 3.3 percent for Thessaloniki compared to -11.1 percent in Q1.

GBR’s Tourism Barometer survey for 2011 said resort hoteliers are optimistic for occupancy in Q3, while the outlook for the average room rate prospect ranges from stable to slightly optimistic.

The survey showed that hoteliers remained optimistic for their occupancy development following expectations in Q2, while forecasts for the average room rate varied from slightly negative to stable as also recorded in the previous quarters.

GBR noted that the most optimistic hoteliers in Q3 are from Crete who expect increases in occupancy levels as well as in prices.

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