Strong Response For Olympic Games Attica Promotion
Twelve companies have applied to participate in the Hellenic Tourism Organization‘s competition for the promotion of Attica in view of the 2004 Olympic Games. The organization said it was pleased with the strong response.
The committee that will look over the proposals received and evaluate each includes representatives from the hotel sector, the transportation sector, the Olympic Games Committee and from government quarters.
Executives inside the Hellenic Tourism Organization estimate that the entire competition will have been completed by the end of November 2001, so that the results can be announced at the beginning of 2002.
The companies or consortiums that have displayed interest in the program for the promotion of Attica include the: GOUP; Screenshot Agentur Fur Werbung; BMG Advertising; Adel Saatchi & Saatchi; Centro Umbria Arte Communication; Gnomi FCB; Mass & JBR Hellas LTD; Metron AD S.A.; Ellinas Xenagos (Greek Guide); the consortium of BBDO Athens, Leo Burnett and Olympic DDB; Alpha Express Martin Gottbrath; and TEC Counseling S.A.