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Greece's latest tourism industry news by Greek Travel Pages

Hotels See More Direct Bookings But Still Rely on OTAs, Says HOTREC Study

Despite hotels in 2021 seeing an increase in direct bookings, their reliance on online travel agencies (OTAs) remained almost at the same level as 2019, according to a study released by HOTREC.

EU’s New Digital Market Act to Protect Hotels from ‘Gatekeepers’

EU lawmakers have adopted the Digital Markets Act, which among other things will aim to protect hotels from large platforms that exercise disproportionate power towards their business users and consumers.

HOTREC: EU Digital Rules Ensure Fair Play for Travel and Accommodation

HOTREC, the umbrella association of hotels, restaurants and cafés in Europe, has welcomed a series of EU measures on digital policy that aim to ensure a balanced and fair market, and effectively manage tourist flows.

HOTREC Hails EC Push for Online Platform Transparency

HOTREC, the umbrella association of hotels, restaurants and cafés in Europe, welcomed a proposal by the European Commission aiming to ensure transparency for online platforms.

HOTREC Calls for Parity Clauses from Hotel Distribution Contracts to be Banned

HOTREC, the organization representing the hotel sector in Europe, said it opposes to any commitment by Online Travel Agents trying to maintain parity clauses in hotel room distribution in one form or the other.