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‘Wanderlust Greece’ Campaign to Reveal the ‘Secrets’ of Athens

Marketing Greece’s digital campaign "Wanderlust Greece" continues to explore the country and now intends to reveal the "secrets" of Athens.

South Aegean Region Crowned ‘Best Creative Destination’

The South Aegean Region has been awarded as the “Best Creative Destination” at the Creative Tourism Awards 2017 for its digital campaign “Aegean Islands Like No Other”.

Marketing Greece Presents its Next Steps to Support Greek Tourism

Marketing Greece will focus on improving the demand for the Greek tourism product to attract greater visitor spending and overcome seasonality.

Spain’s ‘La Razón’ Highlights Chios’ History and Link to Homer

Chios was recently highlighted in a double-page feature of Spanish newspaper "La Razón" for its eventful history and link with ancient poet Homer.

South Aegean Islands ‘Star’ in the International Media

A number of journalists representing major international media outlets visited Greece between January and June 2017 to discover the South Aegean islands.

New Campaign Suggests ‘A Second Serving of Greek Summer’

Aiming to extend the tourism season in Greece, Marketing Greece launched an online campaign inviting people to have “a second serving of Greek summer”.

Astypalea Makes Headlines in German, Austrian Media

A feature on the island of Astypalea by dpa International was republished by German and Austrian media and reached millions of readers.

Marketing Greece Appoints Ioanna Dretta as CEO and Managing Director

Marketing Greece, the private marketing company for Greek tourism, has appointed Ioanna Dretta as its new CEO and Managing Director.

Italian Media Make a Case for Athens City Break

Leading Italian media with four extensive feature articles brand Athens an exciting ‘new’ cultural destination worth rediscovering.

Lesvos Hoteliers Demand Emergency Measures to Save Island Tourism

Lesvos hoteliers are calling for emergency measures to give the island a boost following the negative impact of the refugee crisis on local tourism.

Thessaly Region Campaign Takes Off in Full Force

An integrated marketing plan for Thessaly that aims to strengthen the region's brand and attract visitors from new markets was presented recently.

Spanish Actress Falls in Love with Athens in De Viajes Travel Magazine

Actress Silvia Marty features in 14-page travel feature and fashion editorial showcasing Athens' ancient attractions and spirited modern soul.

Going to a Greek Beach? Book Your Sunbed Online!

An app for booking sunbeds at organized beaches in Greece is available and expected to take the country's "Sun & Beach" experience to a whole other level.

e-volution awards 2017: Discovergreece.com Applauded for Performance Marketing

Discovergreece.com was honored at the recent "e-volution awards 2017" for its optimal use of performance marketing practices.

Tourism Partnership Launches to Promote Athens as Year-round Destination

A collaborative initiative has been launched to promote Athens as an attractive, year-round, city break tourism destination.

Conde Nast Traveller Taps into Patmos’ Spiritual Energy

Leading travel magazine Conde Nast Traveller (UK) delves into the spiritual side of Patmos in a 10-page print and online destination feature that appears in the September edition of the publication.

‘Tourism Awards 2016’ Spotlight Shines on Greece’s Best Practices

The best practices of Greek companies and organizations in all sectors of travel, hospitality and leisure and initiatives that encourage innovation and the quality of Greek tourism were rewarded on Wednesday, April 6, at the glitzy awards ceremony of the Tourism Awards 2016.

BBC Travel Offers the Best of Athens in a Bite

BBC Travel’s new video web series RSVP Abroad featured Athens and its culinary delights in one of its launch episodes, which was broadcast this month on BBC World News and BBC Travel Online.

Inspired by Poem, German Daily ‘Die Zeit’ Sings Praises of Acropolis

Journalist Alard von Kittlitz recently came up close and personal with the history of the Acropolis and was mesmerised by the ancient monument on a recent visit to Athens, as he wrote in a travel feature for leading German daily newspaper Die Zeit.

Hoteliers Bearing Gifts, Special Offers ‘Join’ Athens Half Marathon

The Athens-Attica & Argosaronic Hotel Association in collaboration with some 138 private and public institutions including museums, art spaces, galleries, shops and eateries are yet again lending their hands-on support to the Athens Half Marathon, which takes place in the Greek...